Going digital: learn essential skills for artists in our workshop series

The RBSA is devoting a week of summer workshops to digital skills for artists. It’s important to know how to promote yourself and your work online…

Creative Content for Your Blog or Website

If you want to sell more art, grow followers on social media and increase visits to your website, join digital writer Louise Palfreyman for our workshop Creative Content for Your Blog or Website. You will learn tips and tricks on how to keep your website fresh and interesting.

Louise says, ‘Managing your website and social media is not as hard as you think… it takes a bit of time management and some thought as to who you are selling to, if you sell your art online, and who you are trying to talk to on social media.

‘Once you’ve identified your audience, you can plan your online activity accordingly. My workshop will show you how to fit in these tasks so they don’t disturb your creative output!.’

Zarina Keyani is offering two workshops aimed at improving the quality of images at your website, and optimising your website. She writes…

How many times has an artist been unable to share their work at a crucial moment which may have led to an exhibition, collaboration or a sale, because they did not have a good online presence?

The way forward if you want to promote your work is to be online, and artist imagery is expected to be the best.  There is no point putting out images that are not up to spec.

In the Improving Your Images workshop, you will learn all the skills needed to best represent your work digitally, using free downloadable programmes.

Once your digital skills are top notch, you will need an online portfolio website. Art lovers will be able to find you online and you can show your work to anyone anywhere.

In the Get Your Artwork Online and Looking Great workshop, you will set up and maintain a beautiful, aesthetically pleasing website.  You will also set up and manage social media platforms and art outlets.  All this with minimum effort on your part but with maximum exposure of your work, helping you gain global recognition!

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Costs for all three digital workshops have been kept low to encourage young and emerging artists to participate. But the content is equally suited to more experienced artists who may need some new tuition in the latest web skills.

How to book
• Call 0121 236 4353 to pay by card over the phone.
• Visit the Gallery and pay by cash, card, or cheque.
• Send a cheque in the post (please make payable to ‘RBSA’ and include details of the workshop/s you wish to book).
• Can’t decide? View the full workshop outlines on our website.
• Please note: Bookings are subject to receipt of full non-transferable and non-refundable payment.

 

Digital Summer School

Improve Your Images
Zarina Keyani
13 August

Gain top tips on how to edit and organise images of your artwork using a range of imaging tools, including ones that are free to use online.

Get Your Art Online and Looking Great!
Zarina Keyani
14 – 15 August

Receive step-by-step guidance on how to use templates to create a website or blog, update and design its pages, and upload images and videos of your work.

Creative Content for Your Blog or Website
Louise Palfreyman
16 August

Join digital writer and marketing expert Louise Palfreyman as she reveals how to make maintaining an online presence more effective and less tiresome for artists.

For more information about the workshops we have available across the summer please visit our workshops page.

 

Banner image: Maria Fernanda Gonzal

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